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MountainOne Unifies Branding of Divisions

Thursday, January 19, 2017

North Adams-based community bank streamlines its comprehensive services and identity, and simplifies customer experience, with MountainOne Insurance, MountainOne Investments

North Adams, MA — MountainOne Financial, the parent company of MountainOne Bank and three additional financial service divisions, will soon rebrand each of its divisions under the MountainOne name, according to an announcement by President and Chief Executive Officer Robert Fraser.

Stated Fraser, “For nearly two decades, the individual companies of MountainOne have worked together to successfully build a complete portfolio of banking, insurance, and investment services in the Berkshires and throughout our region. In 2013, our banking division began using the MountainOne name, and it’s now time for our insurance and investment divisions to take this important step, as well.”

As of January 1, 2017, MountainOne’s insurance agencies, Coakley, Pierpan, Dolan & Collins (CPDC) and True North Insurance, will join under the name MountainOne Insurance. Together, these agencies provide personal and business insurance, bonding services and group benefits solutions. Jonathan Denmark, who has been president and chief operating officer of CPDC, will serve as president and COO of MountainOne Insurance.

In addition, MountainOne division True North Financial, which provides individual investment services and group financial benefits plans, will become MountainOne Investments, with Linda Levesque continuing as chief operating officer.

According to Fraser, “By simplifying our identity under the MountainOne name, we not only clarify to our customers and to the public who we are, but we also express the value of the combined services we can provide. We are proud to be the only Berkshire County-based community bank offering comprehensive financial solutions under one roof.”

CPDC has been serving clients in the Berkshires and surrounding region since 1927. In 1997, True North spun off from CPDC, as an independent firm that allowed both agencies to serve their customers with greater specialization. Denmark, who joined MountainOne in 2015, has been instrumental in bringing the insurance agencies together under one common name. Denmark stated, “We are maintaining the strong tradition of exceptional customer service these agencies have provided for so many years, while looking to the future and our growth together under the MountainOne name.”

Denmark further noted, “Customers were notified of the name change in mid-November, and there is nothing they need to do. The MountainOne staff will remain the same, and all MountainOne services will continue uninterrupted.”

ABOUT MOUNTAINONE

MountainOne is a mutual holding company headquartered in North Adams, MA. Founded in 1848, MountainOne Bank has assets of over $850 million, and provides a complete array of personal and business banking and electronic services. MountainOne Insurance provides personal and business insurance, bonding services and group benefits solutions. MountainOne Investments provides individual investment services and group financial benefit plans (financial professionals offering securities and advisory services through Commonwealth Financial Network®, Member FINRA/SIPC, a Registered Investment Advisor). Products are offered at full service offices in the Berkshires (Pittsfield, North Adams, Williamstown), Boston South (Quincy, Rockland, Scituate), and Boston North (Danvers).

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